This inclusion as a venue is a significant step, highlighting the importance of bringing international-level sporting events to new regions. It's a big moment for Jammu's cricket history, as local fans get the chance to watch cricket legends compete right in their backyard. The 3rd season of LLC continues to excite cricket fans across India, and now, the Konark Suryas Odisha (KSO) team, led by the well-known cricketer Irfan Pathan, is set to bring the action to the scenic region of Jammu. Sponsored by the Sanpriya Group and managed by COO Ms. Enakshi Priyam, KSO is looking forward to making a mark in this landmark event for Jammu's cricket scene. Expressing his excitement, Irfan Pathan, captain of KSO, said, "Playing in Jammu is special for me and the team. This region has so much untapped cricketing talent, and bringing high-level cricket here is a proud moment. We hope to inspire young players and create great memories for the fans." Ms. Enakshi Priyam, COO of Konark Suryas Odisha, shared, "We are thrilled to be part of this historic moment. Bringing international cricket to Jammu isn't just about the game; it's about inspiring every child in the region who dreams of becoming a cricketer. We aim to build a lasting connection between cricket and the local community." Events like LLC have a powerful impact on regions like Jammu. The presence of top-level cricket will not only boost local sports culture but also motivate young talent. Additionally, such events bring in tourism, with teams, officials, and fans flocking to the area. This increased attention can benefit Jammu's hospitality sector and showcase its natural beauty and rich cultural heritage. Ms. Priyam added, "This is a win-win situation for the region. While we come to play cricket, Jammu stands to gain from the visibility and footfall of fans and tourists who will experience the charm and warmth of the region." As KSO prepares to take the field, the excitement in Jammu is high. This event will be remembered for years to come as Jammu begins its journey as an emerging sports destination.